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Growing Generational Family Business Program

According to PwC’s Global Next Gen Survey, which surveys members of family businesses, global threats have united the generations around a common goal: driving growth to secure the stability of the business and the family. It shares that “business as usual isn’t an option in a world characterized by economic disruption, pervasive uncertainty and climate change.” At Foster School of Business, we strive to better humanity through business and this program plays a key role. In collaboration with the Pacific Family Business Institute, this comprehensive program is designed for succession planning, generational transitions, and growth strategies in response to the changing global economy.

Program Dates

Module 1: May 14-June 21, 2023

Module 1 focuses on relevant immersive content. It begins with four days of in-person program at the UW campus, followed by five live virtual sessions.

Module 2: May 19-November 15, 2023

Module 2 focuses on individualized change management plan. It begins with two days of in-person program on campus, followed by live virtual 1:1 coaching sessions to design, execute, and measure the impact of your change management plan.

The modules may be taken together or independently.

Program Highlights

  • A comprehensive executive certificate program focused on family business enterprises.
  • Work compatible schedule that allows learn, digest, and apply methodology.
  • Hybrid delivery that includes both virtual and in-person class sessions.
  • Access for two other key members of the enterprise to join up to three virtual classes.
  • Includes the opportunity to audit up to 3 executive online courses throughout the year with working professionals outside the cohort.
  • Prepare your family legacy to continue into future generations in a way that makes a positive impact to the community at large.

Learning Objectives

Explore what it takes to be a good steward/owner of an enterprise, in a manner that keeps the owner’s and the business’ best interest today and into the future.

  1. Develop a framework and the tools for continuous learning to improve generational conversations about the family and its business.
  2. Examine and clearly state goals and purposes with a unified vision to shape both short-term and long-term strategic plans.
  3. Identify common pain points and gain tools to address these challenges within the context of family business enterprise.
  4. Foster a healthy family dynamic by learning to develop and improve your emotional intelligence to effectively address common issues that could derail the vision, alignment, communications, and trust.
  5. Adopt a perspective on how to better humanity through business.
  6. Create a roadmap to implement an impactful change within the enterprise and report out on follow through.

Upcoming Information Session

February 1, 2023 – 12:30-1:30
Live Online
Learn more about the program from Jean Choy (Associate Dean of Executive Education), Professor Emily Cox-Pahnke, Professor Linda Applegate, and Professor Mark Green (Co-Director of Pacific Family Business Institute)