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Faculty Directory

Faculty Image of Pollack
Phone: 206-778-3240

Foster School of Business
University of Washington
Box: 3553226
Seattle, Washington 98195

Robert Pollack

Lecturer of Marketing and International Business

Selected Publications

  1. The Effects of Customer Acquisition and Retention Orientations on Radical and Incremental Innovation Performance
    Journal Article: (2011). Journal of the Academy of Marketing Science,