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Faculty Directory

Phone: 415-999-3953

Foster School of Business
University of Washington
Box: 353223
Seattle, WA 98195

Betsy Sperry

Lecturer of Entrepreneurship
Lecturer of Marketing

Education

BA Stanford University

Academic Expertise

advertising
communications
entrepreneurship
marketing strategy

Industries

Biotechnology
Health Care
Pharmaceuticals
Technology

Positions Held

Lecturer, Technology Entrepreneurship and Global Entrepreneurial Marketing, Stanford University
Faculty in Entrepreneurship, Stanford Center for Professional Development, executive education
Co-founder, One Degree Brand Chemistry, brand strategy and design
Managing Director, Grey West, integrated marketing
Managing Director, Beyond Interactive, digital marketing
Managing Director, McCann A&L, integrated marketing