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Tayfun Keskin
Associate Teaching Professor of Information Systems

Education

  • PhD University of Texas, Austin (2010)
  • M.Sc. University of Texas, Austin (2009)
  • MBA Sabanci University (2004)
  • BSc Boğaziçi University (2001)

Expertise

business analytics, cloud computing, cybersecurity, economics of information systems, IT strategy

Positions Held

UW Foster School since 2020
UTRGV, 2017-2020
UW Bothell, 2010-2017
UT Austin, 2004-2010

Selected Publications

  1. "Strategic Pricing of Horizontally Differentiated Services with Switching Costs: A Pricing Model for Cloud Computing"
    Keskin, T., Taskin, N. International Journal of Electronic Commerce, Vol. 19, No. 3 (Spring 2015), pp. 34-53.
  2. “Adaptive Auction Mechanism Design and the Incorporation of Prior Knowledge”
    Pardoe, D., Stone, P., Saar-Tsechansky, M., Keskin, T., and Tomak, K., (2010). INFORMS Journal on Computing, Vol. 22(3), pp. 353–370.
  3. “Exploring the Trade-off Between Immediate Gratification and Delayed Network Externalities in the Consumption of Information Goods”
    Tomak, K., & Keskin, T., (2008). European Journal of Operational Research, Vol. 187(3), pp. 887–902.

Honors and Awards

  • The Most Memorable Professor, Michael G. Foster School of Business, University of Washington, 2025
  • Faculty of the Year, ISOM Department, Michael G. Foster School of Business, University of Washington, 2023
  • McCombs Amplify Award, The University of Texas at Austin, 2022
  • Faculty of the Year, Michael G. Foster School of Business, University of Washington, 2021
  • Flipped Classroom Blueprinting Award, UTRGV, 2020
  • HICSS Best Paper, Hawaii International Conference on System Sciences, 2013
  • Dean’s Fellowship, The University of Texas at Austin, 2004-2009

Working Papers

  • "Pricing and Buying AI for Reliability" with Davenport, T., and Tomak, K.
  • "The Product Manager 2.0: New Roles, New Responsibilities, New Rules" with Fleming, B., and Velcsov, G.
  • "Crowdfunding for Financing Internet of Things Enabled Services" with Tanrisever, F.

Courses Taught

  • IS 300, Introduction to Information Systems
  • IS 451, Business Data Analytics
  • IS 460, Systems Analysis and Design
  • MSIS 512, Information Security
  • MSIS 524, Managing Information Technology Projects
  • MSIS 546, Information Systems Economics
  • BUS AN 511, Programming Essentials
  • BUS AN 579, Special Topics in Business Analytics: Social Media Analytics
  • MSIS 550, Product Leadership

Selected Presentations

  • “The Role of Machine Learning for Internet-of-Things Ecosystems,” HICSS workshop: AI in Network Infrastructure and Management Applications, Chairs: Ammar Rayes, Rich Plane (Cisco, CTO), Maui, HI, Jan 8, 2020
  • “Social Media Analytics,” Bilkent University, Faculty of Business Administration, Ankara, Turkey, June 1, 2018
  • “Business Models for the Internet of Things,” University of British Columbia, Sauder School of Business, Vancouver, Canada, October 14, 2016
Tayfun Keskin

Academic Department

Information Systems & Operations Management

Current Research

cybersecurity, IT strategy, financial technology