When Ad Agencies Have Too Much Power: How Publishers Can Fight Back in Online Advertising
New research from Amin Sayedi shows when withholding data from ad agencies helps publishers—and when it doesn't
MSBA
Teaching the Class, Running the Business: Ben Jones on Learning Analytics in Real Time
Learning analytics through real-world data and AI in the MSBA classroom
Issariya Sirichakwal: Teaching the Fundamentals That Shape Agile Analysts
How one Foster professor helps MSBA students translate core concepts into real-world analytical skills.
A Day in the Life of an MSBA Student
A snapshot of daily life in Foster’s Master of Science in Business Analytics program
The $300 Billion Question: Amin Sayedi on Digital Marketing Analytics
Amin Sayedi may ignore his own fitness data, but he’s shaping the next generation of marketing analysts in the Foster MSBA
Extracting Business Value from Data: Mingwen Yang on Teaching SQL
A window into the MSBA course that prepares students to tackle real-world data challenges
Beyond the Model: Oliver Rutz on Analytics That Drive Action
Oliver Rutz shares how the Foster MSBA teaches students to transform data into business decisions
Prarthana Kejriwal Adds Analytics to Her Career Equation
Making the pivot to a data-driven career at Google with an MSBA from Foster
Mentorship with Purpose: The MSBA’s Secret Weapon
Master of Science in Business Analytics (MSBA) mentorship program builds confidence and career readiness