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Faculty Directory

Michael Eguchi
Office: 268
Mackenzie Hall
Phone: 206-685-6708
Fax: 206-543-7472

Foster School of Business
University of Washington
Box: 353226
Seattle, WA 98195-3226

Noticing small changes early helps you adapt to the bigger changes that are to come...

Michael S. Eguchi

Lecturer of Marketing


MBA Seattle University (1978)
BA University of Washington (1972)
BA University of Washington (1970)

Positions Held

University of Washington, 2004-present
Fisher Communications, Inc. Seattle, WA, 1969-2003
Internal Consultant, KOMO 4 Television, 2000-2003
National Sales Manager, KOMO 4 Television, 1984-2000
General Manager, Fisher Pathways, 1995-1997
Vice-President and General Manager, Fisher Pathways, 1982-1984
Information Systems Manager, Fisher Broadcasting Company, 1979-1982
Manager of Traffic Systems, KOMO Radio and Television, 1978-1979
Television Sales Coordinator, KOMO 4 Television, 1973-1975

Selected Publications

  1. Fisher Gets the Jump on Station Automation
    Journal Article:Eguchi M.S., (1983). Broadcast Communications,
  2. The Hidden Value of Station Automation
    Journal Article:Eguchi M.S., (1979). Broadcast Engineering,


Sales Consultant, Video Communications, Inc., Springfield, MA