Marketing is one of the largest areas of employment in business employing an estimated one-quarter of the workforce.
Marketing consists of advertising, consumer behavior, marketing management, product development, social media, retail and sales management. The field integrates economics, sociology, psychology and statistics. At Foster, students learn how to think strategically and make a difference in any industry.
Every major industry has been affected by international business trends, innovations and trade. Foster’s international business curriculum prepares students for careers in export and import firms, international banking, multinational business, government agencies, international organizations and more.
Undergraduate students can concentrate their international studies through the Certificate of International Studies in Business (CISB) program. Students can also take advantage of Foster global programs such as studying or working abroad, business competitions and more while at the Foster School.